Struggling to figure out which PLR products actually make money? Too many lists, too much noise. Let me make it real simple: some PLR digital products sell fast, and others just sit collecting virtual dust. Today I’m breaking down the top PLR digital products sell best so you can skip the headache and jump straight into products that people actually want.
Key Takeaways
The top 10 PLR digital products sell best to start reselling are:
- Ebooks and guides in popular niches like health, wealth, and relationships
- Printable planners and journals for productivity, fitness, and self-care
- Social media templates for Instagram, Facebook, and Pinterest
- Canva templates for business branding, resumes, and presentations
- Email swipe files for marketing campaigns
- Stock photos and mockups for content creators and entrepreneurs
- Courses and mini-trainings that can be rebranded
- Workbooks and worksheets in coaching or education niches
- Checklists and cheat sheets for quick wins in popular niches
- Done-for-you websites or WordPress themes ready to customize
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Why PLR Digital Products Sell So Well
Before diving deep into the list, let’s ground this in why PLR works so well. PLR (Private Label Rights) products let you resell or repurpose digital assets that are already created. That’s instant leverage—you skip product development, which usually eats up weeks of planning, writing, designing, and testing.
The catch though? You have to pick the right categories. Customers only pay for products that solve urgent needs or make life easier. That’s why some PLR products always perform better than others.
The digital product market has exploded because buyers want immediate access to solutions. They don’t want to wait for shipping or deal with physical inventory. Digital downloads satisfy that instant gratification need while giving sellers massive profit margins—often 90% or higher since there’s no manufacturing or shipping costs involved.
Ebooks And Guides
Ebooks remain one of the top digital sellers. They feel substantial—like the buyer is getting a full, information-packed product. The trick is to focus on evergreen niches like:
- Health and fitness (meal plans, weight loss, meditation)
- Personal finance (budgeting, side hustles, investing basics)
- Relationships and self-improvement (confidence, productivity hacks)
- Parenting and childcare guidance
- Home organization and decluttering
- Career advancement and job hunting
Ebooks with rebrandable rights give you content you can personalize with your logo, voice, and design tweaks. That makes them look unique, even though you didn’t start from scratch.
What makes ebooks particularly profitable is their perceived value. Customers are willing to pay $9.99 to $47 for a comprehensive guide, especially when it saves them hours of research. The best-performing PLR ebooks are usually 20-50 pages long—substantial enough to feel valuable but not overwhelming to read.
Pricing Strategies For PLR Ebooks
Most successful sellers price their PLR ebooks between:
- Beginner guides: $7-15
- Comprehensive guides: $19-29
- Premium guides with bonuses: $39-67
Bundle multiple related ebooks together to increase average order value. For example, combine a weight loss ebook with a meal planning guide and workout tracker for a complete package.
Useful Articles:
Printable Planners And Journals
There’s been a massive surge in printables. People love the immediate gratification of downloading and printing their own planners, habit trackers, intention journals, and goal sheets.
Popular categories include:
- Daily, weekly, and monthly planners
- Fitness trackers and meal prep journals
- Gratitude, mindfulness, or reflection journals
- Budget planners and expense trackers
- Wedding and event planning sheets
- Student and teacher organizational tools
- Business planning worksheets
Because they’re low-cost and high-value, they’re perfect for repeat customers. Buyers rarely stop at just one printable.
The beauty of printables is their versatility. One customer might print multiple copies throughout the year, and they often share recommendations with friends. This creates natural word-of-mouth marketing that drives more sales.
Design Considerations For Printables
Successful printable PLR products share these characteristics:
- Clean, minimal design that prints well in black and white
- Standard paper sizes (8.5×11 inches is most popular)
- Multiple layout options (daily, weekly, monthly views)
- Space for customization and personal notes
Social Media Templates
Small businesses and influencers crave polished, consistent branding on social media. The fastest way? Pre-made Canva or Photoshop templates.
Best-selling packs usually include:
- Instagram story and feed post designs
- Facebook banners and ad templates
- Pinterest pin designs optimized for clicks
- LinkedIn post templates for professionals
- YouTube thumbnail designs
- TikTok video overlay graphics
These are easy to resell because buyers save hours of design work by purchasing templates that are already optimized for platforms they’re using daily.
Social media templates work because consistency is crucial for brand building, but creating unique designs daily is time-consuming. Templates solve this problem by giving users professional-looking graphics they can customize quickly.
Platform-Specific Considerations
Different social platforms have different needs:
- Instagram: Square posts (1080×1080) and story templates (1080×1920)
- Pinterest: Vertical pins (1000×1500) with bold, readable text
- Facebook: Cover photos (1200×628) and post graphics (1200×630)
- LinkedIn: Professional color schemes and business-focused messaging
Canva Templates
Beyond social media, Canva templates for digital entrepreneurs sell like hotcakes. Think brand kits, resume templates, wedding invitations, media kits, and presentation slides.
They’re especially attractive because anyone, even non-designers, can quickly edit them inside Canva’s drag-and-drop editor. That makes the “ease of use” angle a strong selling point.
High-demand Canva template categories include:
- Business presentations for startups and corporate use
- Resume and CV designs for job seekers
- Brand kit packages with logos, color palettes, and fonts
- Event invitations for weddings, parties, and corporate events
- Educational materials like worksheets and infographics
- Marketing materials such as flyers and brochures
Why Canva Templates Perform So Well
Canva has over 100 million monthly users, making it one of the most popular design tools globally. When you sell Canva-compatible templates, buyers can immediately start editing without learning new software or hiring designers.
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Email Swipe Files
Marketing takes words. Lots of them. But not everyone is a copywriter. That’s why email swipe files are a goldmine.
They help:
- Coaches launching programs
- E-commerce owners creating promo campaigns
- Bloggers nurturing newsletter lists
- Service providers following up with leads
- Affiliate marketers promoting products
- Course creators engaging students
Done-for-you emails give customers sales-ready communication they can adapt in minutes.
Email marketing remains one of the highest ROI channels, with every $1 spent generating an average return of $42. But writing effective emails consistently is challenging, making swipe files incredibly valuable.
Types Of Email Swipes That Sell Best
- Welcome sequences for new subscribers
- Sales sequences for product launches
- Nurture campaigns for list building
- Promotional emails for holidays and special events
- Follow-up sequences for abandoned carts
- Re-engagement campaigns for inactive subscribers
Stock Photos And Mockups
Businesses live on visual content. From Instagram posts to ad campaigns, they burn through images fast.
PLR packs of stock photos, lifestyle images, and product mockups perform well, especially when focused on niche categories like wellness, work-from-home, or business branding.
Mockups (like device screens, book covers, or t-shirt layouts) are particularly useful because customers can use them to display their products in a professional way without hiring a designer.
Popular stock photo niches include:
- Home office and remote work setups
- Health and wellness lifestyle shots
- Food and nutrition photography
- Technology and gadget images
- Business and entrepreneurship scenes
- Travel and adventure photography
Mockup Categories With High Demand
- Device mockups: iPhone, iPad, laptop screens for app and website previews
- Print mockups: Book covers, magazines, business cards, and stationery
- Apparel mockups: T-shirts, hoodies, and accessories for clothing brands
- Packaging mockups: Boxes, bags, and containers for product launches
Courses And Mini-Trainings
Online learning is booming. While creating your own course from scratch is a mountain climb, PLR courses let you resell pre-made educational content.
These work best for niches like:
- Digital marketing basics
- Personal development
- Productivity strategies
- Health and fitness coaching
- Financial literacy and investing
- Creative skills like photography or writing
Mini-trainings or “modules” also work since they fit nicely into challenges or small upsell offers.
The online education market is projected to reach $350 billion globally, driven by demand for flexible, accessible learning options. PLR courses tap into this trend by providing ready-made educational content.
Course Formats That Convert Well
- Video-based courses with accompanying workbooks
- Audio training series for busy professionals
- PDF-based courses with step-by-step instructions
- Interactive workshops with exercises and assignments
- Challenge-style programs with daily lessons
Useful Articles:
Workbooks And Worksheets
Worksheets and workbooks support coaches, teachers, and trainers by giving structure to their programs. They’re easy to produce and even easier to customize.
For example:
- Goal-setting worksheets
- Budget planning forms
- Classroom activity sheets
- Therapy and counseling tools
- Business planning templates
- Personal development exercises
Because they’re print-friendly, they appeal across industries (education, self-improvement, business coaching).
Workbooks create engagement by requiring active participation from users. This hands-on approach increases perceived value and customer satisfaction, leading to better reviews and repeat purchases.
Checklists And Cheat Sheets
Quick reference guides are classic impulse buys because they provide immediate value. Customers like concise, actionable steps without reading a full ebook.
Think:
- Startup launch checklist
- SEO cheat sheet
- Morning routine habit tracker
- Travel packing lists
- Home maintenance schedules
- Social media posting guidelines
- Emergency preparedness guides
These are great entry products to pull customers into your funnel.
Checklists work psychologically because they satisfy our need for completion and organization. People love checking off completed tasks, making these products naturally engaging.
Done-For-You Websites Or WordPress Themes
For more tech-savvy sellers, pre-built websites and WordPress themes are incredibly profitable. Buyers love the idea of skipping development and launching a “ready-to-use” site.
Niche examples include:
- Affiliate websites with demo content
- Local business website themes
- Niche blogging themes with customization options
- E-commerce store templates
- Portfolio websites for creatives
- Membership site frameworks
This type of PLR is higher-priced but also higher-value, which means bigger margins per sale.
Website PLR products typically sell for $97-$497 because they save buyers hundreds of hours and thousands of dollars in development costs.
How To Bundle PLR Products For Maximum Sales
Smart sellers don’t just sell individual products—they create value-packed bundles that increase average order value:
- Combine an ebook with related worksheets and checklists
- Bundle social media templates with email swipe files for complete campaigns
- Package printables with video tutorials on how to use them effectively
- Offer theme packages with multiple color variations and layouts
- Create seasonal bundles (holiday planners, summer workout guides, etc.)
Bundling increases perceived value while reducing the decision-making burden on customers. Instead of choosing between products, they get everything they might need.
Platform-Specific Selling Strategies
Different platforms require different approaches:
Etsy
- Focus on printables and templates
- Use seasonal keywords and trending topics
- Optimize for Etsy’s search algorithm with relevant tags
- Provide multiple file formats (PDF, PNG, JPEG)
Shopify
- Create professional product pages with detailed descriptions
- Use high-quality mockups and preview images
- Implement upsells and cross-sells
- Build email lists for repeat customers
Your Own Website
- Control the entire customer experience
- Build authority through blog content
- Create affiliate programs for other sellers
- Develop subscription models for ongoing revenue
Quality Control And Customization Tips
Not all PLR is created equal. Look for products that include:
- Editable source files (Canva links, PSD files, Word documents)
- Multiple format options to reach different customer preferences
- Professional design and writing that doesn’t require major revisions
- Clear usage rights so you understand what you can and can’t do
- Bonus materials like cover images, promotional graphics, or sales pages
Always customize PLR products before selling them. Add your branding, adjust colors, modify text, and make them uniquely yours. This differentiation helps you stand out from other sellers using the same PLR.
The top PLR digital products sell best when they solve real problems, save time, and deliver immediate value. By focusing on evergreen niches and high-demand categories, you can build a profitable digital product business without starting from scratch.